Who We Are

Business Principles

Business Principles

Business principles are fundamental to our success. 

The experience and gravitas of its founders continues to be demonstrated by its management teams and as a proud Namibian company, the Group cultivates a strong culture of business and family values. These are incorporated in a set of unifying principles, which are considered an important ingredient for business progression and the continued satisfaction experienced by its various clients..

Unifying Principles

The way we do business is governed by 10 unifying principles:

We Are Committed to People Development

Create and Inspire a Performance Culture

Tolerance and Encouragement for Entrepenerial Behaviour

We Promote a Thinking Culture

Be a Social Responsible Organization

Exceptional Support and Commitment to Pupkewitz as a Brand

We have a Service of Culture Excellence


We believe in Group Business Loyalty

We belie in Financial Responsibility and Capital Efficiency